Can a Good Website Really Boost Sales for Local Businesses?

[Donna Chenoweth]

I’ve been helping a friend run a local business, and we’re debating whether investing in a professional website is really worth it. Some say social media is enough, others swear by a solid site to build trust and grow.

Mid-research, I found Designingenious, and their case studies actually showed how much impact a well-built site can have. They focus on functionality, design, and SEO—all of which seem to drive real results, not just clicks. It got me thinking that maybe a strong digital foundation is more important than we thought.

What do you all think? Has a website ever made a noticeable difference for your business? Or is word of mouth and social media still king?

[Author]

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