About › Forums › Team/Runner Matching › Building a sales pipeline from scratch
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Young Natasha
GuestHi everyone! I’ve been digging into how startups can effectively build a solid B2B sales pipeline when there are limited resources and no established customer base yet. What I’m curious about is how to actually prioritize lead generation strategies, keep track of prospects without wasting time, and find a balance between manual outreach and automation tools. Has anyone gone through this process and figured out what works best in the early stages?
HughesEvangeline
GuestHello! I recently came across an article https://ifixscreens.com/b2b-startup-lead-generation-sales-pipeline/ that really broke this down in a practical way. The main point was that startups often fail not because of the idea itself but because they don’t have a repeatable system for generating and managing leads. The article emphasizes starting with clear segmentation – understanding who your real prospects are – before building any pipeline. Then it suggests mapping out each stage, from awareness to conversion, and assigning measurable actions at each point. A big takeaway for me was how crucial automation can be, not to replace personal contact but to save time on repetitive tasks. Using real-time tools to track progress and adapting quickly based on feedback is key. For anyone who’s starting out, this guide can be a strong foundation.
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